The advertising business has had a spectacular evolution during the period of economic growth but it has revealed its flaws when confronting its most formidable competitor: the current economic crisis.
Advertising agencies have existed for a long time and will continue to exist. But we cannot afford to be just another advertising agency, dependent on economic fluctuations.
We aim to be more than that and for this purpose we have created a new concept of interacting with clients. This is emphasized in the term “business” added to the name of our agency, because we do not see advertising just as a service offered to our clients but we view it as an integrated business endeavour.
The partnership with our clients begins in a classic fashion, with the provision of advertising services based on the client’s marketing strategy, and continues with ongoing consulting, including the identification of new business opportunities. Our philosophy is that you have better chances of success when you create a brand new business.
Our mission is to become an integral part of the team driving the development process of our client’s businesses.
We organise advertising campaigns at affordable rates that reflect the budgets available for advertising in the current economic climate. In this way, we demonstrate that regardless of the financial resources available, they will not be wasted but used with maximum efficiency. We can help our clients’ work become known by using our ability to identify advantages or opportunities in any situation.
Our mission is to provide communication services that are integrated with the marketing strategy for the brand concerned. With this mission in mind, our communication services are designed to be perfectly tailored to the needs of each client so that they can generate measurable results and durable outcomes. .
Because we wish to be identified as more than just advertising experts, we have adopted a strategy based on the uniqueness of the brand and on the financial progress of our clients.